16 Strong Project Co-Founder, Samantha Wettje, Part of L’Oreal Paris’ 2023 Class of Women of Worth Honorees

We are excited to announce that 16 Strong Project Co-Founder, Samantha Wettje, is being honored as part of this year’s class of L’Oreal Paris Women of Worth Class. Recognition and support of this magnitude will be instrumental in advancing the work that we do to support youth experiencing ACEs. It will push us leaps and bounds forward in our movement to combat the youth mental health crisis facing our nation’s youth. We cannot thank L’Oreal Paris enough for their support and for bringing awareness to this important issue and our organization.

In its 18th year, the 2023 L'Oréal Paris Women of Worth class will join an incredible network of 170 previous honorees who champion a diverse range of causes and beautifully embody the brand's iconic tagline, "Because You're Worth It." To help alleviate some of the challenges female non-profit leaders face, L'Oréal Paris will facilitate a grant of $25,000 for each honoree through its intermediary grantmaking partner, GlobalGiving. In addition, the brand will provide business mentorship and increased visibility through the brand's national platforms.

"It is with great pride that we welcome 10 more incredible changemakers into the L'Oréal Paris Women of Worth family, now 180 women strong," said L'Oréal Paris USA President, Ali Goldstein. "By championing female non-profit leaders and their selfless work, we hope to inspire people to tap into their own sense of worth to create positive change."

"I'm honored to have played a part in selecting this year's honoree class and am so happy to know there are so many inspiring women out there doing extraordinary work on the grassroots level, in their community, trying to help people," said actress and brand spokeswoman, Aja Naomi King.

“Women of Worth is close to my heart,” said singer, songwriter and activist Camila Cabello. “These women are awe inspiring. They are taking action in their communities and affecting real change.”

About L'Oréal Paris Women of Worth
For the last 18 years, L'Oréal Paris' signature philanthropic program, Women of Worth has brought to life the brand's iconic tagline, "Because You're Worth It," by championing women whose unwavering resilience, bravery and courage show the power of owning one's worth.

Each year, ten founders and leaders of grassroot non-profits are recognized for their work across a breadth of charitable causes to receive charitable funding, mentorship through the L'Oréal Paris network to build their organizations and a national platform to share their story.

16 Strong is a 501(c)(3) nonprofit organization dedicated to empowering resilience to adverse childhood experiences (ACEs) through student-led initiatives, educational workshops, school partnerships, and community outreach. 16 Strong strives to continue conversations that help young people recognize and navigate the challenges they are facing as a result of ACEs. We believe that with strong support systems, healthy coping mechanisms, and a positive mindset, the negative impacts of ACEs can be mitigated. We focus on youth leadership and uplifting youth voices to be their own best advocates and speak up for those who cannot.